The Professional Bull Riders Association's Built Ford Tough World Finals are now underway at their new home, T-Mobile Arena.
The finals, which has 26 events, will feature the top 35 bull riders in the world and the top bulls in the business.
The televised Built Ford Tough Series, the BlueDEF Tour, the Touring Pro Division and the PBR’s international circuits in Australia, Brazil, Canada and Mexico have paid more than $150 million in earnings to its athletes.
Twenty-eight men have earned more than $1 million, including two-time PBR World Champion J.B. Mauney who, with his 2015 PBR World Championship, became bull riding’s first $6 million man and the richest athlete in Western sports history at $6.7 million in career earnings.
Before the T-Mobile Arena was built, the finals were held at MGM Grand Garden Arena and the Thomas & Mack Center.
In addition to the action at T-Mobile, there are plenty of big names in town to entertain cowboys and their fans. Those names include Neal McCoy, Colt Ford, Lita Ford, George Thorogood & The Destroyers, Dustin Lynch and Aerosmith's Steven Tyler.
Other fun things include various meet and greets with the bull riders, a fan zone and Western gift expo,
PBR Rock Bar & Grill in the Miracle Mile Shops at Planet Hollywood will serve as the official party headquarters. Click here for more information.
PBR, which was acquired by WME/IMG in May 2015, just concluded its most successful regular season in the sport's history.
More than 60,000 people are expected to attend the finals, which is in its 23rd year. The finals conclude on Nov. 6.