The U.S. is currently experiencing a blood shortage, and it’s made worse by the fact that many people under 30 are less likely to donate. Also, fear of needles and anxiety about the process can keep donors of all ages on the sidelines.
Maggie Schmidt, a recent blood donor who is scared of needles, recently donated blood for the first time using a new mixed-reality experience developed by healthcare technology company Abbott and Blood Centers of America, which helped ease her feelings of anxiety with needles.
For more information visit, bethe1donor.com/mixedreality
This segment is paid for by Abbott